About ITW

Sports. Consulting.

ITW Universe- The Swiss Knife of Sports, Entertainment & Media Consulting.

Over the last 15 years in the business we have diversified from purely an on ground advertising reseller to an organization that has expertise in new media,OTT,Digital as well as crossing over to the entertainment and tech space where we take our experience in crafting branding solutions on-ground and are able to transfer that on to other arenas both offline and virtual,we also are rights holders for various properties across the globe. ITW has pivoted to a digital first strategy recognising the trends early on and with digital offerings leading the way, and our new age ready solutions in sports and media arenas both virtual and real, the future of sports business starts with us!

ITW Universe is one of the world’s leading sports, entertainment, media and lifestyle consulting firms, with its global footprint spread across four continents with a dozen offices including Bangalore, Delhi, Mumbai, Dubai, London, USA. We are a single window solution for everything related to sports business including, Sports, Entertainment, Media Consulting, Digital Marketing, Influencer Marketing, Content Creation, Placement Amplification, as well as Out Of Home advertising, branding solutions, specialized media buying and planning Sports tourism experiences unit, live events, entertainment, and activations.

The ITW Advantage

Why Choose Us

Single Window Solution

360 solutions at one place, we pride ourselves on helping brands go beyond the usual mandate by helping them unlock the potential of integrated marketing.

Proven Expertise & Track Record

We have helped over 5000+ brands achieve impactful results, from increased visibility to brand awareness we help identify your goal and create a distinct roadmap to help achieve it.

13 Offices

5000+ Clients

07 Countries

135+ Awards

From The Founder

ITW Universe was born out of a passion to unite the fragmented parts of sports consulting and the Passion to do something different.

I have spent over a decade and a half looking at the business of sport and media from a ringside seat that my involvement in the industry has afforded me. It has given me an insider view to some of the most interesting developments in the field many of them led by our stellar team at ITW who not only rode the wave but in many instances changed the tide to help this industry grow! While we have created history with our work many times over, being part of some of the most pivotal moments in marketing both on and off the field, what I am most proud of and what remains our driving goal at ITW is to be a teaching and learning organisation where every day a new chapter is written to guide those who come after us Truly phenomenal to witness the sports sector’s growth into a new-age digital business with ITW setting new benchmarks and creating history!

Founder & Director

Bhairav Shanth

Our commitment is constantly Evolving and is validated by all the Employees of the agency.


Check out the ITW team in action through our social media!

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