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ITW — sports, entertainment and media

Get your brand the ITW Edge

Global, 360° solutions across sports, entertainment & future media — from concept to delivery, through one window.

Sports // Entertainment // Media // Sponsorships // On-Ground // Influencers
Who we are

The Swiss Knife of sports, entertainment & media.

India's only 'Full Stack' agency, giving clients the opportunity to explore the full gamut of services through a Single Window. Over the last 15 years we have grown from an on-ground advertising reseller into an organisation with expertise in new media, OTT and digital — crossing over to the entertainment and tech space, working with the biggest global brands.

Know more about us
15+Years of impact
07Divisions
360°Single window
SportsMediaMarketingInfluencersConsultingSponsorshipsAdvertisingSportsMediaMarketingInfluencersConsultingSponsorshipsAdvertising
What we do

Seven divisions.
One single window.

Click each division to explore how ITW supercharges brands across the full marketing spectrum.

01Owned Rights

India's largest full-stack sports agency. ITW has acquired rights for sporting properties across the globe — on-ground rights in India, Sri Lanka and beyond, jersey rights for national teams, and deep partnerships with cricket boards worldwide.

ITW SportsOn-Ground RightsJersey RightsBoard Liaison
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Owned Rights
02Global Consulting

Stitching together brands and properties to create the highest impact in the ever-evolving landscape of media and entertainment.

ITW 360ITW CatalystITW MEA
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Global Consulting
03Media Planning & Buying

Transparent, integrated, new-age, impactful brand media delivery — crafting bespoke solutions across traditional, digital and broadcast.

ITW IOITW MediaworxDigital-First
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Media Planning & Buying
04Branding & Activations

360° disruptive event partnerships, boutique talent and influencer solutions.

ITW PlayworxLive EventsActivationsTalent
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Branding & Activations
05Content & Performance Marketing

Bespoke content and performance solutions that merge ideation, impressions and reach. Create. Place. Amplify.

ITW InfluenceCreatorsPerformance
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Content & Performance Marketing
06Travel & Experiences

End-to-end travel and the most exclusive sporting experiences on earth.

ITW GoITW UXPSports Tourism
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Travel & Experiences
07Legal Services

ITW ARC — your trusted legal partner for sports leagues. A dedicated advisory, regulatory and compliance team built exclusively for the Sports, Media & Entertainment industry.

ITW ARCFranchise & Media RightsTender & ComplianceDispute Advisory
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Legal Services
Who we work with

Our clients

Unacademy
Uber
Mahindra Rise
Cycle
SBI
Niine
KEI
Groww
HSBC
JK Cement
Volkswagen
Ebco
Club Mahindra
Oppo
AMUL
INDUSIND
Mastercard
Nippon
Swiggy
Herbalife
Skoda
Hero
Happilo
MPL
Cred
Warner Brothers
Marriott bonvoy
Haier
hindware
Global footprint

An unparalleled
global network.

ITW has offices across four continents, ensuring we give our clients a seamless global experience.

BengaluruIndia
MumbaiIndia
Delhi NCRIndia
ColomboSri Lanka
DubaiUAE
DhakaBangladesh
LondonU.K.
DublinIreland
CaliforniaUSA
JohannesburgS. Africa
04
Continents
10
Offices
5000+
Global Brands
15+
Years
Achievements

Awards & recognitions

WE ARE ITW
UNIVERSE
India's only full-stack sports, entertainment & media powerhouse
Testimonials

What our partners say

Hiten Makhija

ITW Consulting helped us look at the concept of sponsorship through a new lens with the Mumbai Indians and IPL. Their consulting advice and input on how best to leverage this partnership helped us take the ideas to a new level — their expertise in the sports activation area was a crucial help in maximising the impact of our association, especially by improvising on the deliverables after the pandemic altered a lot of original plans.

Hiten MakhijaDirector of Marketing & Communication, Marriott International, South Asia
Astha Desai

Bartisans has always valued its partnership with Team ITW, and this campaign further solidified our trust in their capabilities. Their in-depth understanding of our brand, coupled with their personalized approach, makes us feel like they are an integral part of our team. They are an invaluable partner for all our influencer and celebrity needs, and we look forward to working with them in the future.

Astha DesaiHead of Marketing, Bartisans
Paul O’Sullivan

Thanks to ITW for facilitating partnerships with Prozeal Green, Kore Mobile and Sterling Reserve for our T20 series against India. Their support affirms our dedication to world-class cricket, and we eagerly welcome the Indian cricket team to Ireland for the anticipated series — marking another chapter in our growth.

Paul O’SullivanCommercial Manager, Cricket Ireland
Arjun Ranga

Cycle Pure Agarbatti have been long-term supporters of cricket — from our iconic 3rd umpire branding to sponsoring teams and owning the Mysore Warriors in the Maharaja Trophy. ITW has played an instrumental part in driving our goals and vision forward over the last 12 years. From on-ground to sponsorship and social media, their team delivers on all fronts.

Arjun RangaCEO, N. Ranga Rao & Sons (Cycle Pure Agarbathi)
Aditya Oza

Honest feedback on what a backbone the ITW team has been for our entire project — it started by making us believe in getting a superstar like MS Dhoni onboard and managing our “super-unrealistic” demands. I cannot give enough examples of how impressed I am and how much I have learned. A brilliant team — very professional and humble.

Aditya OzaCo-Founder, EMotorad
Single window · Full stack

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touch

Got a question? We'd love to hear from you. Partner with India's only Full-Stack sports, entertainment & media agency.

SponsorshipsOn GroundEventsExperiencesInfluencer MarketingBrandingSponsorshipsOn GroundEventsExperiencesInfluencer MarketingBranding